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Program Overview

  • Duration

    1 Year (Self-Paced)

    Can be done in 6 months

  • Total Courses

    10

  • Total Credit Hours

    60 Hours

The Risk Management program provides students with the knowledge and skills to identify, assess, and mitigate risks within organizations. Students learn to develop effective risk management strategies, ensuring business continuity and resilience against potential threats.

Core Business Foundation:

The program typically begins with a solid foundation in core business disciplines, such as accounting, marketing, finance, management, and organizational behavior. This equips students with a well-rounded understanding of how businesses operate.

Professional Development And Networking:

Beyond the classroom, the College of Business places a strong emphasis on professional development and networking. Our students have access to a wide range of opportunities, including career fairs, industry conferences, and guest speaker events.

Global Business Engagement:

The College of Business is committed to preparing students for success in a globalized business environment. Our programs offer unique opportunities for international engagement, including study abroad programs, global business competitions, and collaborations with multinational corporations.

Sales and Sales Management

This course focuses on examining the essential functions of a Sales Professional in today’s business environment. The course introduces you to the key theoretical frameworks for a sound foundation in the `science of selling’ and allows for enough opportunity to experience the practical application of this theory in a controlled setting.

Advanced International Advertising

This course discusses advertising in International perspective. It examines economic, social and regulatory aspects of advertising. Various types of advertising appeals designed to attract customers are discussed. The course also shows how advertising campaigns are translated to be accepted in various countries.

Advertising Management

This course provides an in-depth examination of advertising strategies and tactics. The course is intended to provide the practical knowledge needed in advertising management, as well as the theories behind the practices. Advertising Management provides understanding of these issues facing managers today and builds a foundation for making these decisions.

Internet Advertising

This course examines how advertising is done over the internet. It discusses various concepts; like how to target customers online, advertising reach and frequency, contextual advertising and ethics in online advertising. This course also presents various trends which are being followed in online advertising.

Marketing Management

This course aims to provide you with a thorough understanding of the role of marketing management in the society, the economy, and the firm. It deals with the marketing strategies of management.

Advanced Risk Management Concepts

This course explores advanced and emerging concepts in risk management, addressing complex issues and innovative approaches to enhance risk management practices.

Professional Practice in Risk Management

This capstone course prepares students for professional practice in risk management. It covers essential skills, professional development, and career planning for a successful career in risk management.

Risk Management Innovations

This course examines the latest innovations in risk management and their impact on risk management practices. Students will learn about new technologies, innovative practices, and how to implement them effectively.

Risk Management Leadership

This course develops leadership skills specific to risk management. Students will explore leadership theories, styles, and practices essential for leading risk management teams effectively.

Risk Management Research Methods

This course equips students with the skills necessary to conduct rigorous research in risk management. Emphasis is placed on quantitative and qualitative research methodologies.

Cost of Attendance

Tuition Fee Breakdown Cost
MASTERS DEGREE $27,000
Medical Insurance $0.00
Personal Expenses $0.00
Study Materials $0.00
Food Cost $0.00
Total Tuition Fee $27,000
WHERE AFFORDABILITY

Meets Opportunity

At Southeastern Michigan University, we believe in where affordability meets opportunity. Our commitment to accessible education ensures that quality learning doesn't come with a hefty price tag. We open the doors to knowledge, offering students the chance to thrive without the burden of overwhelming tuition fees, empowering them for a brighter future.

Our Eligibility Criteria

Explore SMICH’s Eligibility Criteria for Students Worldwide

Eligibility Criteria

Bachelor's Degree or equiv. international education

Credit Hours

60 Hours

Course Duration

1 Year (Self-Paced)

Courses Offered

10

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Sales and sales management

Topics Covered in This Course:
  In Section 1 of this course you will cover these topics:
    An introduction to retailing
    Building and sustaining relationships in retailing
    Strategic planning in retailing
  In Section 2 of this course you will cover these topics:
    Retail institutions by ownership
    Retail institutions by store-based strategy mix
    Web, nonstore-based, and other forms of nontraditional retailing
  In Section 3 of this exam you will be evaluated on below listed topics:
    Identifying and understanding consumers
    Information gathering and processing in retailing
    Trading-area analysis
  In Section 4 of this course you will cover these topics:
    Site selection
    Retail organization and human resource management
    Operations management: financial dimensions
    Operations management: operational dimensions
    Developing merchandise plans
  In Section 5 of this course you will cover these topics:
    Implementing merchandise plans
    Financial merchandise management
    Pricing in retailing
    Establishing and maintaining a retail image
    Promotional strategy
    Integrating and controlling the retail strategy

Advanced International Advertising

Topics Covered in This Course:
  In Section 1 of this course you will cover these topics:
    Global marketing in the firm
    Initiation of internalization
    Internationalization theories
  In Section 2 of this course you will cover these topics:
    Development of the firm's international competitiveness
    Global marketing research
    The political and economic environment
  In Section 3 of this exam you will be evaluated on below listed topics:
    The sociocultural environment
    The international market selection process
    Some approaches to the choice of entry mode
  In Section 4 of this course you will cover these topics:
    Export modes
    Intermediate entry modes
    Hierarchical modes
  In Section 5 of this course you will cover these topics:
    International sourcing decisions and the role of the subsupplier
    Product designs
    Pricing decisions and terms of doing business
    Distribution decisions
    Communication decisions -promotion strategies-
    Cross-cultural sales negotiations

Advertising Management

Topics Covered in This Course:
  In Section 1 of this course you will cover these topics:
    Integrated marketing communications
    Corporate image and brand management
    Buyer behaviors
  In Section 2 of this course you will cover these topics:
    Promotions opportunity analysis
    Advertising management
    Advertising design: theoretical frameworks and types of appeals
  In Section 3 of this exam you will be evaluated on below listed topics:
    Advertising design: message strategies and executional frameworks
    Advertising media selection
    Trade promotions
  In Section 4 of this course you will cover these topics:
    Consumer promotions
    Personal selling, database marketing, and customer relationship management
    Public relations, sponsorship programs, and regulations
  In Section 5 of this course you will cover these topics:
    Internet marketing
    Imc for small businesses and entrepreneurial ventures
    Evaluating an integrated marketing program

Internet Advertising

Topics Covered in This Course:
  In Section 1 of this course you will cover these topics:
    Convergence.
    Strategic e-marketing.
  In Section 2 of this course you will cover these topics:
    The e-marketing plan.
    Global markets.
  In Section 3 of this exam you will be evaluated on below listed topics:
    Ethical and legal issues.
    Marketing knowledge.
  In Section 4 of this course you will cover these topics:
    Consumer behavior.
    Segmentation and targeting strategies.
  In Section 5 of this course you will cover these topics:
    Differentiation and positioning strategies.
    Product.
    Price.
    The internet for distribution.
    E-marketing communication.
    Customer relationship management.

Marketing Management

Topics Covered in This Course:
  In Section 1 of this course you will cover these topics:
    Defining marketing for the 21
    Developing and implementing marketing strategies and plans
    Understanding markets, market demand, and the marketing environment
  In Section 2 of this course you will cover these topics:
    Creating customer value, satisfaction, and loyalty
    Analyzing consumer markets
    Analyzing business markets
  In Section 3 of this exam you will be evaluated on below listed topics:
    Identifying market segments and targets
    Creating brand equity
    Creating positioning and dealing with competition
  In Section 4 of this course you will cover these topics:
    Setting product strategy and marketing through the life cycle
    Designing and managing services
    Designing pricing strategies and programs
  In Section 5 of this course you will cover these topics:
    Designing and managing value networks and channels
    Managing retailing, wholesaling, and logistics
    Designing and managing imc
    Managing mass communications
    Managing personal communications
    Managing marketing in a global economy

Advanced Risk Management Concepts

Topics Covered in This Course:
  In Section 1 Advanced Risk Assessment Techniques of this course you will cover these topics:
  • Advanced Risk Assessment Models
  • Dynamic Risk Assessment
  • Risk Quantification
  In Section 2 Emerging Technologies in Risk Management of this course you will cover these topics:
  • AI and Machine Learning in Risk Management
  • Blockchain for Risk Management
  • Advanced Data Analytics
  In Section 3 Global Risk Management Practices of this course you will cover these topics:
  • International Standards and Best Practices
  • CrossBorder Risk Management
  • Global Risk Trends
  In Section 4 Risk-Based Decision Making of this course you will cover these topics:
  • RiskInformed Decision Making
  • Scenario Planning and Analysis
  • Risk Appetite and Tolerance
  In Section 5 Sustainable Risk Management of this course you will cover these topics:
  • Sustainable Risk Management Practices
  • Environmental and Social Risk Assessments
  • Integrating Sustainability into Risk Management

Professional Practice in Risk Management

Topics Covered in This Course:
  In Section 1 Professional Skills Development of this course you will cover these topics:
  • Effective Communication Skills
  • Professional Writing and Reporting
  • Presentation and Public Speaking
  In Section 2 Career Planning and Development of this course you will cover these topics:
  • Job Search Strategies in Risk Management
  • Resume and Cover Letter Writing
  • Interview Preparation
  In Section 3 Ethics and Professionalism in Risk Management of this course you will cover these topics:
  • Professional Ethics in Risk Management
  • Building Professional Relationships
  • Maintaining Professional Boundaries
  In Section 4 Networking and Mentorship in Risk Management of this course you will cover these topics:
  • Building a Professional Network
  • Finding and Working with Mentors
  • Professional Organizations and Associations
  In Section 5 Continuing Education and Lifelong Learning in Risk Management of this course you will cover these topics:
  • Importance of Continuing Education
  • Identifying Learning Opportunities
  • Personal and Professional Growth

Risk Management Innovations

Topics Covered in This Course:
  In Section 1 Technological Innovations in Risk Management of this course you will cover these topics:
  • AI and Machine Learning in Risk Management
  • Blockchain Technology
  • Advanced Data Analytics
  In Section 2 Process Innovations in Risk Management of this course you will cover these topics:
  • Lean Risk Management Practices
  • Agile Risk Management
  • Workflow Optimization
  In Section 3 Service Delivery Innovations in Risk Management of this course you will cover these topics:
  • Enhancing Risk Management Services
  • Risk Management as a Service (RMaaS)
  • Integrated Risk Management Solutions
  In Section 4 Innovation Implementation in Risk Management of this course you will cover these topics:
  • Change Management Strategies
  • Overcoming Barriers to Innovation
  • Case Studies of Successful Innovations
  In Section 5 Future Trends in Risk Management of this course you will cover these topics:
  • Predictive Analytics in Risk Management
  • Sustainable Risk Management Practices
  • Emerging Risk Management Models

Risk Management Leadership

Topics Covered in This Course:
  In Section 1 Leadership Theories and Models in Risk Management of this course you will cover these topics:
  • Classical and Contemporary Leadership Theories
  • Leadership Styles and Applications
  • Situational Leadership in Risk Management
  In Section 2 Developing Leadership Skills for Risk Management of this course you will cover these topics:
  • Communication and Interpersonal Skills
  • Conflict Resolution and Negotiation
  • Emotional Intelligence in Risk Management
  In Section 3 Leading Risk Management Teams of this course you will cover these topics:
  • Team Dynamics and Collaboration
  • Motivating and Inspiring Teams
  • Leading Diverse and Multidisciplinary Teams
  In Section 4 Strategic Leadership in Risk Management of this course you will cover these topics:
  • Visionary Leadership
  • Strategic Thinking and Planning
  • Leading Organizational Change
  In Section 5 Ethical Leadership in Risk Management of this course you will cover these topics:
  • Ethical DecisionMaking in Risk Management
  • Integrity and Accountability
  • Building a Culture of Ethics

Risk Management Research Methods

Topics Covered in This Course:
  In Section 1 Introduction to Risk Management Research of this course you will cover these topics:
  • Importance of Research in Risk Management
  • Types of Research Methodologies
  • Research Ethics and Integrity
  In Section 2 Quantitative Research Methods in Risk Management of this course you will cover these topics:
  • Survey Design and Administration
  • Statistical Analysis Techniques
  • Quantitative Data Interpretation
  In Section 3 Qualitative Research Methods in Risk Management of this course you will cover these topics:
  • Qualitative Data Collection Methods
  • Thematic Analysis
  • Case Study Research
  In Section 4 Mixed Methods Research in Risk Management of this course you will cover these topics:
  • Combining Quantitative and Qualitative Approaches
  • Mixed Methods Design
  • Data Integration and Analysis
  In Section 5 Research Project Development in Risk Management of this course you will cover these topics:
  • Formulating Research Questions
  • Literature Review and Hypothesis Development
  • Conducting and Reporting Research
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Course Details

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